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Evaluate the adverts (U20:M3)

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 Monster energy billboard https://www.behance.net/gallery/114591585/Monster-Energy-key-visual-concept Phizzwizzard billboard Billboard Advert The Phizzwizzard billboard follows key conventions used by brands such as Monster Energy . One important convention is the use of a bold and striking colour scheme to attract attention. Our advert uses a bright red background to reflect the strawberry flavour, while Monster Energy uses dark backgrounds with neon green highlights to create a strong visual identity. This shows that bold colours are essential for standing out, so we used this convention to ensure our billboard is eye-catching in busy public spaces. Another key convention is the use of strong product focus and simple layout . Our billboard features a large image of the Phizzwizzard can, supported by strawberry lace graphics and clouds, with minimal text. Monster Energy billboards also often focus heavily on the product with limited wording to keep the design clean and impactfu...

Create the adverts (U20: P4, M3)

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 P4 (U20): Create production materials to be used in the original media product. M3 (U20): Create production material that follows the codes and conventions of the chosen genre for the media product. P4: This is our final campaign for Phizzwizzard which is our 'laced with taste campaign", including our social media advert, tv advert an d billboard. Behind the scenes photo Final billboard Final bilboard in context Final social media advert Final social media advert in context Social media ad context: For the social media advert, the video focuses on a teenager relaxing before drinking PhizzWizard and then experiencing a change in mood and energy. After taking a sip, he begins to see strawberries appear around him, including in the sky, creating a surreal and dream like atmosphere. This then leads into him playing football more confidently, scoring a penalty and performing skills, showing the drink as something that enhances enjoyment and confidence in everyday situations.   Fin...

Planning the adverts (U20:P2, P3, M2, D1)

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P2 (U20): Create a plan for a cross media advertising campaign in response to a client brief P3 (U20): Create a pre-production plan for the media components in the planned advertising campaign M2 (U20): Justify the choice of planned components by targeted media sector D1 (U20): Discuss the legal and ethical constraints within the planned campaign P2 Content of Each Platform As this is the planning stage, the final slogan and hashtag have not yet been decided. However, the campaign will maintain a consistent visual style, message and brand identity across all platforms. Billboard Advert The billboard will feature: A large, high-resolution image of the Phizzwizzard can A bold red background to match the colour of the drink Strawberry lace graphics to visually represent the flavour, and clouds to represent the adverts A short, punchy slogan, "Laced with taste" The campaign hashtag (to be added once decided) The layout will be simple and bold so that the message c...

Job roles (U24:P4,M2,D2)

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P4 (U24): Explain the behaviours and attributes required for a specific job role M2 (U24): Explain how personal behaviours and attributes affect career development opportunities within the media industry D2 (U24): Explain the importance of etiquette when working on a media production P4 Casting director Respect A casting director needs respect because they work with a wide range of people, including actors, agents, directors and producers. Treating everyone respectfully helps build strong professional relationships and a good reputation in the industry. It is especially important when giving feedback to actors, as respectful communication helps keep people motivated and ensures the process stays professional. Ability to work as part of a team Being able to work as part of a team is essential for a casting director because casting decisions are made with input from others. They must work closely with directors and producers to understand the vision of the project and choose suitable a...

Unit 4: Personell and job roles

I'm working with my group which consists of Rafi, Charlie, Michael and myself. The types of job roles we will be working on and talking about is Analyst and graphic designer Casting director & Creative director  App developer Marketing assistant Social media coordinator Market researcher Staff writers Camera operator Lighting technician Media planner Job Roles: Data Analyst: Marketing assistant: Casting director & creative director: App developer: Graphic designer: Social media coordinator and market researcher: